Ken is an advertising operations specialist transforming the way agencies meet their client’s business needs by driving excellence and accountability throughout the agency value chain of resource management, executional efficiency and financial optimization.

He can help you with your business challenges — large or small. He has the experience and expertise to hone in on primary issues and develop effective and scalable solutions. Among his most notable successes:

  • Defined, developed and executed a suite of operational dashboards for the C-Suite executives and stakeholders of a global agency, providing kpis and insights that were previously buried across a multitude of spreadsheets and often dated due to manual interventions required across legacy reporting systems
  • Led in the planning of a financial firms relocation and restructure leading to savings of over $1.5m in production costs
  • Led organic client growth of >130% over 5-years at MRM
  • Ran daily operations across MRM East ($80m revenue, 2 offices, 300 people)
  • Led MRM in consistently ranking in top 5% of client appraisal ranking of agencies in their roster
  • Led an internal Lean Six Sigma workflow transformation initiative at Verizon resulting in 20% reduction in end-to-end cycle times within Marcom

He has been in the Agency world for over 2 decades, throughout which he has been a leader bridging both Client and Agency across the analog and digital landscapes. He has led four large-scale new client “onboardings”, has provided change management leadership both internally and externally and has been a primary point of contact for Clients.

His expansive knowledge of Agency operations, years of people-management excellence, and love of technology, has enabled and equipped him to provide scalable, repeatable, effective solutions that drive profitability through efficiency.

The diversity of Ken’s background and breadth of education has made him uniquely qualified as both a change agent and value builder. His career successes have been numerous, based in part, on a laser-focus across a few fundamental business imperatives:

  • Operationalizing resource optimization strategies aligning staff to revenue;
  • Detailing workflows in a “rubber meets the road” way to ensure clarity and compliance;
  • Exhibiting an “in the weeds” understanding of both processes and business requirements, providing for accuracy in level of effort planning and scope development.
  • Sector experience inclusive of: Telecommunications, Technology, Government/Public Sector, Financial Services and Healthcare/Pharmaceutical.

In short, Ken has years of proven experience resolving the day-to-day challenges of Agency operations leading to profitability and increased client satisfaction — and he can do the same for you.

Additionally, Ken is an active participant and advocate for the Arthritis Foundation. Ken, along with his daughter Lauren, has lobbied at Capitol Hill for Patient Rights and has participated in numerous fundraisers and awareness walks in support of his daughter Lauren, and all the other children, who suffer from this incurable chronic disease. He is also licensed NJ Realtor® working to help others find their “best lives” through home ownership.